Product
This special fruit is a mix of 4 types of fruits each one representing one of the 4 gods: ¼ fig (Fos, god of light), ¼ green apple (Zoi, goddess of life), ¼ passion fruit (Agapi, goddess of love), ¼ papaya (Nero, god of water).
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This product has exotic, refreshing and holistic flavors and the sustainable packaging is made with the colors of Aionia’s flag and using handwritten font.
Grows on the Holy Tree, that can be found only in Aionia and is picked up by church representatives. During spring, the season when everything flourishes.
It has a religious meaning; people buy it to refresh their souls and feel connected to all the gods at the same time.
Price
The price is related to the quality of this product, so a relatively high price for high quality.
10 asterias per Holy Fruit is the price defined by the gods, but during winter, prices might go up due to the low quantity of holy fruits.
Place
You can find this product only in Aionia and only in some specific shops: in the greengrocer and in the shops next to churches.
People must come to Aionia if they want to buy it and enjoy the pleasure of eating it.
On March 21st, during Zoi’s fest, several holy fruit stands are placed all over Asteri (the capital) in honor of the first day of spring and the first flowering of the Holy tree.
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Promotion
The holy fruit is well known all around the world thanks to word of mouth. During functions, the meaning of the fruit is reminded to people by the priests, and that is how the product is promoted.
The 4 gods do not believe in the power of social media and the internet, but they make an exception during Zoi’s fest. In the week before the 21st of March, ad campaigns are spread online and around the streets all over the world.